An extension of my team.... they are deep inside the conversation with us

Leading Retail Loyalty Manager

Leading Personalized Marketing to the Top

Sagarmatha

Grocery Chain Case Study

Challenge

Targeted 2 million shoppers via email only, with insufficient results

Solution

New digital approach generated over 50 campaigns to over 10 million shoppers with personalized content, with support of over 150 brands

$5m

Black Friday
basket effect rise

90%

Allocation use of
over 70 budgets

$31m

Total incremental
margin increase

Sagarmatha

Drugstore Chain Case Study

Challenge

Infrequent, non-personalized email campaigns led to low loyalty, declining sales

Solution

Generated campaigns 4x/ week to 6 million shoppers with personalized offers across email, app, web, direct mail

$10.5m

Immediate
basket effect

$89m

In all campaigns
redeeming baskets

$58

More spent per
customer per year

$400

Total incremental
sales per year