Personal Promotion Builder Products - Loyalty Club (PPB-LC)

Advantages for retailers | Advantages for suppliers | Case study LC

Advantages for retailers and e-tailers:

True 1 to 1 marketing (almost every customer gets a unique set of coupons).
Dialogues with every customer. (The coupon acts as a question.)
Competitors can no longer react to price changes on specific items (since they cannot discover which products are included in the campaign).
Increased effectiveness of distribution channels (direct mail or kiosks).
Prevents coupons from cherry pickers.
Promotes private labels.
Collects additional data on customer behavior and their response to different campaigns.


		Products > Credit Card Solution \| Loyalty Card Solution \| Customer Communication Kiosk Personal Promotion Builder Products - Loyalty Club (PPB-LC) Advantages for retailers \| Advantages for suppliers \| Case study LC Advantages for retailers and e-tailers: True 1 to 1 marketing (almost every customer gets a unique set of coupons). Dialogues with every customer. (The coupon acts as a question.) Competitors can no longer react to price changes on specific items (since they cannot discover which products are included in the campaign). Increased effectiveness of distribution channels (direct mail or kiosks). Prevents coupons from cherry pickers. Promotes private labels. Collects additional data on customer behavior and their response to different campaigns.