Personal Promotion Builder Products - Credit Card - Case Study CC
return home
loyalty data solutions that reach 1 customer at a time
our products
1 to 1 marketing
data mining
case studies
about us
Sagarmatha in the news
jobs
contact us
Products >  Credit Card Solution   |   Loyalty Card Solution |   Customer Communication Kiosk  

 

Personal Promotion Builder Products - Credit Card (PPB-CC)

Advantages for businesses  |  Advantages for CC companies  |  Case study CC

Credit Card Companies:

The Challenge:
One of Israel's major credit card companies, which sends 3-9 coupons a month to every cardholder, seeks to deliver benefits to cardholders and businesses using the coupon campaign.

The Solution:
Sagarmatha's PPB system analyzed the company's database and produced an optimized set of 3-9 personalized coupons for each customer, chosen out of more than 100 potential options. The target function was a maximized coupon redemption as defined by the company.

The Result after 2 Months:
Coupon redemption was 10 times higher than with the control group and the sales of participating businesses increased.

 

 

   home | vision | products | 1 to 1 redefined | data mining | case studies | about | news  |  jobs | contact