Personal Promotion Builder Products - Credit Card (PPB-CC)

Advantages for businesses | Advantages for CC companies | Case study CC

We designed PPB-CC for the production of personalized offers / coupons to be distributed to credit card holders. Our PPB-CC is suitable for credit card companies and other organizations that track customer purchase data (including e-purchases). Coupons / offers can be distributed via mail (together with the monthly customer statement), or via websites, e-mail, mobile phones and PDAs.

To begin the process, the Credit Card Company defines a set of optional coupons or offers (including terms and conditions).

Utilizing the credit card company's database, as well as demographic data (where available), our PPB-CC system chooses the best set of coupons for each customer, thus enabling the highest level of 1-to-1 marketing.

PPB-CC's output is a file that determines the set of coupons for each specific customer. Our system has a built-in research model that dynamically analyzes system performance and automatically improves the overall effectiveness - thus achieving the peak of personalization.


		Products > Credit Card Solution \| Loyalty Card Solution \| Customer Communication Kiosk Personal Promotion Builder Products - Credit Card (PPB-CC) Advantages for businesses \| Advantages for CC companies \| Case study CC We designed PPB-CC for the production of personalized offers / coupons to be distributed to credit card holders. Our PPB-CC is suitable for credit card companies and other organizations that track customer purchase data (including e-purchases). Coupons / offers can be distributed via mail (together with the monthly customer statement), or via websites, e-mail, mobile phones and PDAs. To begin the process, the Credit Card Company defines a set of optional coupons or offers (including terms and conditions). Utilizing the credit card company's database, as well as demographic data (where available), our PPB-CC system chooses the best set of coupons for each customer, thus enabling the highest level of 1-to-1 marketing. PPB-CC's output is a file that determines the set of coupons for each specific customer. Our system has a built-in research model that dynamically analyzes system performance and automatically improves the overall effectiveness - thus achieving the peak of personalization.