telecom
Maximize revenue per user!
SMART – Sagarmatha’s Marketing Technology for mobile network operators, enables the personal matching of marketing offers to users in a simple manner, designed to increase revenue and loyalty.
SMART analyses historical data for both pre and post paid users, and by utilizing sophisticated and proprietary data modeling and prediction tools, matches relevant and appropriate offers to each user from the available pool, given that individual users have unique consumption characteristics and usage behavior.
This creates a win-win situation, where the user receives high perceived additional value for a low incremental cost, while the operator enjoys increased revenue that he would otherwise have foregone.
SMART implementation gives mobile operators the ability to mix and match highly relevant offers across different services available, and delivers significant improvements in ARPU, builds loyalty, and decreases churn.
To learn more about our telecom solutions, please see our case study: